In its announcement, the company placed a particular emphasis on highly desired industry skills, such as generative artificial intelligence (genAI). According to a recent study led by the Oxford Internet Institute, “AI skills are particularly valuable as they have high levels of skill complementarity, increasing worker wages by 21% on average,” the company said in a statement.

“To capitalize on the [genAI] opportunity — for business as well as individual benefit — learning about various genAI techniques is not sufficient; professionals must be inspired by the many use cases for genAI in the business, and must gain experience in putting that knowledge into practice within organizational contexts,” Papalian said.

Online instructors include educators from various tech companies, such as Advocate Networks, Cape Analytics, DeepMind, LanceDB, Meta, NVIDIA,  SoFi, and UC Berkeley, as well as Udacity’s own instructors. The topics covered include AI, data science, analytics, project management, digital marketing, cloud computing, web development, and mobile development, as well as genAI for business leaders.